SpaceX is less than a month into 2023, but CEO Elon Musk’s wildly ambitious goal of 100 launches in one year is already looking doable.
Announced last August, Musk’s 100-launch 2023 target followed goals of 52 – and then 60 – Falcon rocket launches in 2022. Both 2022 goals were incredibly ambitious, with 60 requiring SpaceX to almost double its previous annual launch record. But for the first time in its history, SpaceX not only met – but exceeded – its executives’ forecasts. The company launched 61 times in 2022, tying a four-decade-old Soviet record for the most launches of a single family of rockets in one year. Anywhere close to 100 Falcon launches in 2023 would crush that record.
Prior to 2022, however, SpaceX infamously struggled to hit the high bars set by its ever-optimistic executives.
The update that's rolling out to the fleet makes full use of the front and rear steering travel to minimize turning circle. In this case a reduction of 1.6 feet just over the air— Wes (@wmorrill3) April 16, 2024
High achievements; higher bars
In September 2017, Musk predicted [PDF] that SpaceX would launch 20 times in 2017 and 30 times in 2018. SpaceX eventually launched 18 times in 2017 and 21 times in 2018. In September 2019, COO Gwynne Shotwell predicted that SpaceX would launch up to 18 times by the end of the year. The company would only launch 13 Falcon rockets in 2019 – the only time in the last 12 years that SpaceX’s launch cadence has dropped year-over-year.
At the same conference, Shotwell – typically viewed as the adult in the room relative to Musk’s more chaotic management style – also estimated that SpaceX would launch up to 24 Starlink missions in 2020. SpaceX went on to launch 26 times total in 2020, 15 of which were for Starlink. Finally, in October 2020, CEO Elon Musk revealed a target of 48 SpaceX launches in 2021. Instead, SpaceX launched 31 Falcon rockets – an impressive accomplishment by any measure but still far from its internal target.
Only in 2022 did all of the puzzle pieces finally click together. Representing the payoff from years of buildup, SpaceX doubled the production of Falcon rocket stages and Starlink satellites, dramatically increased the availability of its drone ships and launch pads, and launched once every six days without a single failure.
(6)0 to 100
Ever the glutton for self-punishment, Musk responded to SpaceX’s success by raising 2023’s bar two-thirds higher than 2022’s in August. Instead of jinxing the company, SpaceX somehow sustained its high cadence through the end of the year and slightly surpassed Musk’s 60-launch goal.
In fact, the pace of SpaceX launches accelerated throughout 2022. SpaceX launched 13 times in the first quarter of 2022. In the fourth quarter of 2022, SpaceX launched 18 times – an increase of almost 40%. The same trend is visible on a smaller scale. In December 2021, SpaceX launched five times in one month for the first time in its history. SpaceX launched seven times (also a first) in December 2022.
One exceptional month does not necessarily translate into an exceptional year. However, SpaceX is on track to launch seven times in January 2023, implying that it could be the company’s new normal. When SpaceX first launched five times in one month in December 2021, it seemed unlikely that that would become its new normal. But SpaceX ultimately averaged more than five launches per month throughout 2022.
Time will tell if SpaceX can do the seemingly impossible twice in a row. For now, the company is off to a great start.
Investor's Corner
Tesla Board member and Airbnb co-founder loads up on TSLA ahead of robotaxi launch
Tesla CEO Elon Musk gave a nod of appreciation for the Tesla Board member’s purchase.

Tesla Board member and Airbnb Co-Founder Joe Gebbia has loaded up on TSLA stock (NASDAQ:TSLA). The Board member’s purchase comes just over a month before Tesla is expected to launch an initial robotaxi service in Austin, Texas.
Tesla CEO Elon Musk gave a nod of appreciation for the Tesla Board member in a post on social media.
The TSLA Purchase
As could be seen in a Form 4 submitted to the United States Securities and Exchange Commission (SEC) on Monday, Gebbia purchased about $1.02 million worth of TSLA stock. This was comprised of 4,000 TSLA shares at an average price of $256.308 per share.
Interestingly enough, Gebbia’s purchase represents the first time an insider has purchased TSLA stock in about five years. CEO Elon Musk, in response to a post on social media platform X about the Tesla Board member’s TSLA purchase, gave a nod of appreciation for Gebbia. “Joe rocks,” Musk wrote in his post on X.
Gebbia has served on Tesla’s Board as an independent director since 2022, and he is also a known friend of Elon Musk. He even joined the Trump Administration’s Department of Government Efficiency (DOGE) to help the government optimize its processes.

Just a Few Weeks Before Robotaxi
The timing of Gebbia’s TSLA stock purchase is quite interesting as the company is expected to launch a dedicated roboatxi service this June in Austin. A recent report from Insider, citing sources reportedly familiar with the matter, claimed that Tesla currently has 300 test operators driving robotaxis around Austin city streets. The publication’s sources also noted that Tesla has an internal deadline of June 1 for the robotaxi service’s rollout, but even a launch near the end of the month would be impressive.
During the Q1 2025 earnings call, Elon Musk explained that the robotaxi service that would be launched in June will feature autonomous rides in Model Y units. He also noted that the robotaxi service would see an expansion to other cities by the end of 2025. “The Teslas that will be fully autonomous in June in Austin are probably Model Ys. So, that is currently on track to be able to do paid rides fully autonomously in Austin in June and then to be in many other cities in the US by the end of this year,” Musk stated.
News
Stellantis unveils solid-state battery for EVs
Stellantis validated solid state battery cells for EVs: ultra-dense, fast-charging, and AI-optimized. Launching demo fleet by 2026.

Stellantis N.V. and Factorial Energy have validated Factorial’s automotive-sized FEST® solid-state battery cells, a major milestone for next-generation electric vehicle (EV) batteries. The breakthrough positions Stellantis and Factorial to advance EV performance with lighter, more efficient batteries.
“Reaching this level of performance reflects the strengths of our collaboration with Factorial.
“This breakthrough puts us at the forefront of the solid-state revolution, but we are not stopping there. We continue working together to push the boundaries and deliver even more advanced solutions, bringing us closer to lighter, more efficient batteries that reduce costs for our customers,” said Ned Curic, Stellanti’s Chief Engineering and Technology Officer.
The 77Ah FEST® cells achieved an energy density of 375Wh/kg, supporting over 600 cycles toward automotive qualification. Unlike lithium-ion batteries, these solid-state cells charge from 15% to over 90% in 18 minutes at room temperature and deliver high power with discharge rates up to 4C. Factorial’s AI-driven electrolyte formulation enables performance in temperatures from -30°C to 45°C (-22°F to 113°F), overcoming previous solid-state limitations.
“Battery development is about compromise. While optimizing one feature is simple, balancing high energy density, cycle life, fast charging, and safety in an automotive-sized battery with OEM validation is a breakthrough,” said Siyu Huang, CEO of Factorial Energy. “This achievement with Stellantis is bringing next-generation battery technology from research to reality.”
The collaboration optimizes battery pack design for reduced weight and improved efficiency, enhancing vehicle range and affordability. Stellantis invested $75 million in Factorial in 2021 and plans to integrate these batteries into a demonstration fleet by 2026. This fleet will validate the technology’s real-world performance, a critical step toward commercialization.
The milestone aligns with Stellantis’ push for sustainable EV solutions, leveraging Factorial’s disruptive technology to meet the rising demand for high-performance batteries. As the companies refine pack architecture, the validated cells promise faster charging and greater efficiency, potentially reshaping the EV market. With the demonstration fleet on the horizon, Stellantis and Factorial are poised to lead the solid-state battery push, delivering cost-effective, high-range EVs to consumers.
News
Tesla China vehicle registrations rise 51% in April’s fourth week
In the week ending April 27, Tesla China saw 10,300 new vehicle registrations.

Tesla China’s new vehicle registrations saw a notable rise in the week of April 21-27, 2025. Over the week, the electric vehicle maker’s registrations saw an impressive 51% week-over-week rise, suggesting that domestic vehicle deliveries are on the rise once more.
Tesla China Results
In the week ending April 27, Tesla China saw 10,300 new vehicle registrations. This represents a notable rise from the company’s registration numbers in the past weeks of April. For context, Tesla China saw 3,600 registrations in the week ending April 6, 5,400 registrations in the week ending April 13, and 6,780 registrations in the week ending April 20, 2025.
Considering that April is the first month of the second quarter, expectations were high that Tesla China was allocating Giga Shanghai’s output for vehicle exports. With 10,300 registrations in the week ending April 27, however, it would appear that the company’s domestic deliveries are picking up once more.
Tesla China does not report its weekly sales figures, though a general idea of the company’s overall perforce in the domestic auto sector can be inferred through new vehicle registrations. Fortunately, these registrations are closely tracked by industry watchers, as well as some local automakers like Li Auto.
Tesla Model 3 and Model Y in Focus
Tesla China produces the Model Y and Model 3 in Giga Shanghai. Both vehicles are also exported from China to foreign territories. As per industry watchers, it would appear that both the Model 3 and Model Y saw an increase in registrations in the week ending April 27.
The Model 3, for one, appears to have seen 3,200 registrations in the week ending April 27, a 14% increase from the 2,800 that were registered in the week ending April 20. For context, Tesla China saw just 1,500 new Model 3 registrations in the week ending April 13 and 1,040 registrations in the week ending April 6.
The Model Y, on the other hand, saw 7,100 registrations in the week ending April 27. That’s a 77.5% increase from the 4,000 that were registered in the week ending April 20. Tesla also saw 3,900 registrations in the week ending April 13, and 2,540 registrations in the week ending April 6, 2025.
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